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All Posts in Category: Blog

Healthcare- Your Health Should Not Depend on Your Wealth!


By: Maria Trusa

A striking number of uninsured individuals forgo seeking medical attention due to their perception of not having financial options available for medical care.  Unfortunately, this stigma has become customary for the underserved population.  Why are there low expectations for those who are disadvantaged?

Many times, we tend to disregard the needs of others, failing to focus on those who are truly in need.  With the uninsured community, we all too often, see the prejudices of care.  Our health system is focused on the insured and maintaining ways to sustain coverage plans for those who can afford healthcare. What about the percentage of individuals who are unable to measure up with that population?  The lack of accessibility to healthcare for individuals even if they can afford to pay for insurance is bewildering.  Needless to say, the healthcare system is set up to disable the uninsured community.  It has become a vicious cycle which emanated from the lack of support and attention needed to afford this population a means of dignified care.

The destructive high costs of healthcare are leading to increased emergency room visits and hospitalizations as a result of unattainable preventive care for many.  Individuals are forced to neglect their care resulting in the lack of a healthy lifestyle with added pressures.  As a result, many go to the emergency room for care and are discharged with an unimaginable hospital bill as rates are charged at 300-800% over Medicare, at a minimum.  We have seen patients distressed by the inflated charges of healthcare refusing to continue seeking needed care. There was an incident of a woman sent in error to the hospital for a routine mammogram and was charged over $1000 for the visit.  Understandably, she was very upset; refusing to continue any follow up care.  Such incidences may result in extensive healthcare needs and in some cases even death becoming a dumbfounding expense.  The cost of healthcare has become implausible committing tax payers to excessive expenses as many will not be able to afford the services provided.

The working class along with immigrants in our communities are finding it difficult to sustain a healthy lifestyle.  Many immigrants hold hard-hitting, labor-intensive jobs that tear away at their physical being with a risk of serious injuries and/or illness which may warrant surgery or long-term treatment.  Why are we not being more proactive in formulating ways to make a difference for so many in need?  Instead, we bear the consequences of the complications that stem from such ignorance and lack of interest in the well-being of others.

Our efforts of transforming healthcare bear witness to the challenges in our community.  Along with our partners, we strive to make an impact in the lives of many who are not aware or believe opportunities are non-existent.  While impacting their health, we transform lives.  Some time ago, there was a gentleman who was almost legally blind.  An immigrant with no aspirations due to his limitations.  He worked as a dishwasher to provide for his family and hadn’t been seen by a doctor in 10 years.  His condition worsened due to the inability of affording the recommended corrective procedure.  Today, with the assistance of our community partners, he was able to afford the procedure resulting in the improvement of his sight, work performance and new assignment as the “Head Cook”.    It is astounding how with a little support a life was impacted.  This is what we wish for many.

Accessibility, affordability and continuity of care are key factors at Formé Medical Center.  There are so many others like the woman and gentleman and although we realize there is no solution, we are hopeful that our efforts will aid this broken healthcare system and bring emphasis to the needs of the community.

At Formé Medical Center, “You Matter and We Care!

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Formé Medical Center: Our Mission, Your Care- We Promise to Aid!

By: Maria Trusa

As we continue with our efforts of providing affordable and attainable healthcare, we are relentlessly educating ourselves on the facts and areas of focus for the uninsured.  How can we make a difference?  Attempting to discover new possibilities for those in need, we, at Formé, are excited to share the upcoming introduction of our non-profit organization, Promise to Aid, Inc. 

Enthused with our current Monthly Subscription Medical Membership Model and its endless prospects towards preventive care, we felt compelled to continue exploring other needs of the uninsured.  Providing affordable healthcare has been a stepping stone toward other extensive care needs such as high cost diagnostic testing, rehabilitation services and/or more importantly surgical procedures.  We realize that the limitations to care are still eminent as we are witness to patients in need of funding for hip replacements and many other high cost procedures.  It is evident affordable healthcare is still a factor.  With that in mind, Promise to Aid, Inc., was established.  Our mission is to enable the under-served, uninsured communities with the ability to gain access to much needed funding for educational, medical and surgical care regardless of culture and economic status.  The organization will raise funds to initiate educational health programs, in addition to financially assisting patients with extraordinarily high cost medical services.

With the fragmentation of healthcare and our willingness to bring about change, we set out to educate and seek support from our community partners.  The willingness to be a part of our mission and help revolutionize healthcare has been overwhelming.  State initiatives continuing to fund resources and other available granting opportunities have created a foundation for our mission bringing great promise to the community.

We are confident Promise to Aid, Inc. will make a dramatic impact on the community in addition to reducing the cost of healthcare.  Having the ability to assist patients with the appropriate and necessary care needs will improve health outcomes tremendously; lending to the prevention of increased avoidable emergency room visits and hospitalizations.

We are humbly privileged to be able to help the community in need.  Further updates on the inauguration of our non-profit, Promise to Aid, Inc. to follow.

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Jumpstart Your Journey to Healthy Living

We are excited to share that you can now take advantage of medical benefits available to improve your health.  Formé Medical Center has an exclusive offer which will provide you with the opportunity to receive dignified, high-quality, transparent but most importantly, affordable healthcare.

With a strong foundation at our Center that includes an array of needed preventive medical services, we were able to create a Medical Membership Model that mirrors a gym membership concept. Our vision of this incredible offer is to ensure that all social classes in the community have access to preventive healthcare and achieve favorable health outcomes but most importantly, have the choice to choose an affordable plan that works for you.  Our efforts are endless as we are focused on helping the uninsured community.  Current and upcoming collaborations with Westchester Medical Center and Montefiore, will provide additional resources to our new Membership model.

Imagine coming to your doctor and not needing to worry about paying high costs for services.  You simply show up, scan your card, see the doctor and go on with your day.

You ask yourself, “How is this possible?”  So here it is… Formé Medical Center’s Membership Model consists of three tiers:  Basic, Plus and Premium.  Each plan is offered at an affordable price.  For a low-monthly fee along with a one-time Annual Fee of $50*, you will receive well-rounded services at our Center with our providers and specialists exclusive of Lab Testing (Available at a Discounted Rate with our Lab Vendor).  Furthermore, you will have the benefit of being referred to our community specialty partners for an additional discounted fee.


Formé Basic

  • Low Monthly Fee of $29.95*
  • Urgent Care Services with a Nurse Practitioner or Physician Assistant.
  • Primary Care Services and ongoing preventive care with Family Practice Physician Assistant
  • Patient Care Navigator – helping members with future specialty appointments, referrals, and authorizations

Formé Plus

  • Low Monthly Fee of $59.95*
  • Urgent Care Services with a Nurse Practitioner or Physician Assistant.
  • Primary Care Services and ongoing preventive care with a Board-Certified Physician
  • Patient Care Navigator – helping members with future specialty appointments, referrals, and authorizations
  • 10 Physical Therapy Sessions
  • Behavioral Health Services

Formé Premium Membership offers you the “Best Rewards”

  • Low Monthly Fee of $89.95*
  • Urgent Care Services with a Nurse Practitioner or Physician Assistant.
  • Patient Care Navigator – helping members with future specialty appointments, referrals, and authorizations
  • Primary Care Services and ongoing preventive care with a Board-Certified Physician
  • 20 Physical Therapy Sessions
  • Behavioral Health Services
  • Consultations and visits with our specialists (Podiatry, Gynecology, Neurology, Dermatology and Orthopedic Care with a Physician Assistant)

So?  Does this sound exciting and affordable?  If so, we invite you to jumpstart your journey to improving your health.  

We look forward to the privilege of providing all of your healthcare needs.

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Formé Medical Center: Transforming Healthcare

As the fate of healthcare is strongly challenged, Healthcare Executives are constantly working on ways of impacting healthcare.  At Formé Medical Center, leaders Gina Cappelli, Founder and President and Maria M. Trusa, Partner and CEO have brought promise to the community with an innovative approach to improving healthcare outcomes.

A recent Census has publicized the vast number of uninsured patients to be 27 million in the US as a whole inclusive of 1,185,000 in New York State and 183,436 in Westchester County.   Many individuals often neglect their well-being due to the impediments of access, awareness and affordable healthcare.  In a conservatively employed population, there are often times where many are uninsured due to eligibility where earnings are above the qualifying range for Medicaid and/or are not sufficient to obtain plans similar to Obama Care.  Moreover, health and healthcare disparities are commonly viewed through race and ethnicity, but occur across a broad range of magnitudes.  Efforts to reduce disparities include a focus on designated priority populations who are vulnerable to health and healthcare disparities.  For many, there is certainty in the decreased and limited access to healthcare due to lack of education, awareness, language barrier and access to preventive care.

Formé Medical’s CEO, Maria M. Trusa is far too familiar with the challenges of the underserved and uninsured communities.  As a Dominican immigrant, Ms. Trusa experienced disparities at first hand.  Due to her own trials and tribulations and a 26 year trajectory as a Healthcare Executive in an organization exclusive to an affluent population, Ms. Trusa clearly recognized the need for transformation in healthcare for the uninsured and underserved communities being cognizant of the standards of quality care.

With a focus on the uninsured community at hand in Westchester County and sharing in the vision of transforming healthcare experiences, Ms. Cappelli and Ms. Trusa introduced a program known as the “Formé Medical Membership”  to impact the overall health and well-being of the uninsured and underserved communities; offering dignified, high-quality, accessible, transparent and affordable healthcare.

Stay tuned as we welcome you to learn about our “New Healthcare Transformation Model” which will afford you the opportunity to obtain a variety of healthcare services for an UNBELIEVABLY LOW AND AFFORDABLE MONTHLY COST!

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Formé Medical Center Receives the NCQA Certification

Recognized as a Level 3: Patient-Centered Medical Home, Formé Medical Center and Urgent Care is a team approach to provide complete medical care which includes your health care provider, other professionals who can provide assistance, and the most important member, you.

As a Patient-Centered Medical Home, our focus is to provide our patients with comprehensive medical care, which focuses on all aspects of their health and general well-being, including emotional, family and social concerns. Together with your doctor and other health care providers, you are the most important person in managing your health.

A “Medical Home” makes it easier and more comfortable for you to access day-to-day care by strengthening your relationship with your primary care provider and the team responsible for your care. Our providers and care team follow evidence-based care recommendations to ensure you receive the best medical treatment. In addition, your Medical Home will ensure that you understand your health needs and provide you with all the tools you may need to better manage your conditions. With a Medical Home, your quality of care will improve significantly and it will take less time to get care when you need it.

Your medical home cares for the care of the whole person, since physical health is not the only factor that contributes to overall health.

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The More You Learn, the More You Earn

What does a successful business look like?

Some might say financial profit, while others may say the establishment of effective brand familiarity.

The reality is that successful businesses, no matter how large or small, need to have a ‘progress oriented’ mindset. The minute you stop trying to improve every and any aspect of your business, you have already failed. In this article I will be sharing how I have proactively learned the positive effects of continuing education using easily accessible resources.

My son, Franco Cabral, CEO and Partner at inMark Media, was my driving force to realizing the importance of self-educating.

Franco made me realize how crucial it is to ensure that my role as CEO is influential and inspirational not only to your clients, but to employees as well. I have witnessed his company grow significantly within a year due to the strong, motivating culture he has created.

I, too, have a motivated staff, and want to ensure that the culture we have created at Forme remains consistent for years to come.

My curiosity

My curiosity grew and I wanted to know how he was able to come up with fresh ideas and thought-provoking challenges constantly, even in the midst of other important work projects.

That’s when he told me, “the more you learn, the more you earn.” Initially, I thought this was referring to higher education. What he actually meant was that there were cost-effective, and timesaving ways to further your education.

He shared with me that he would read or listen to books such as ‘Be Obsessed or Be Average’ by Grant Cardone, or ‘You Win in the Locker Room First: The 7 C’s to Build a Winning Team in Business’ by Jon Gordon and Mike Smith.

My son does not believe in wasting time, so whenever he is on the road he listening to something new.

Taking notes

My advice when listening to these audio books is not only to listen, but to take notes, especially when there are so many beautifully crafted quotes and tips.

Whether it’s on your phone or the corner of a napkin, it’s important to listen, learn and be inspired. I am not implying that these audio books and notes are a substitution for a higher education.

What I have learned is that there are other easy, accessible ways to continue to educate yourself and you should be taking advantage of them.

Resources and lack of time should not be an excuse for lack of growth.

I started listening and taking notes on books that were easily accessible on either my iPhone or at Barnes & Noble – no excuses.

I was exposed to many different perspectives that challenged my own that I began to notice the progress I was making. I was able to pinpoint Formé’s strengths and weaknesses very clearly.

Key practice

For example, one of the books I listened to helped me realized that Formé needed a more effective business plan as we continued to grow rapidly.

Today, we are currently in the process of tweaking our business plan to cater to our new goals and trajectories. I’ll be the first to admit that change can be difficult, especially when you have been working in one field for so long, as I have in the medical field.

The reality is that new technology and younger generations have already put themselves ahead of the game, and it’s your responsibility to remain current and relevant. If you don’t take the time to at least try, you are doing a disservice to you, your team, and your clients.

By incorporating learning in your day, it will open your eyes to new ideas. Have an hour commute to work?

Listen to an audiobook. Waiting while in the doctor’s office?

Read an article that pertains to your business, or send videos of inspiration to friends and see how long it takes before they send you videos that could change your perspective. Learning does not have to include a syllabus and a rented textbook. Learning comes in all platforms, and it’s your responsibility to find the ones that work for you.

Should you want any recommendations on audio books, or just have questions in general, please do not hesitate to connect with me.

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Choosing the Right Website for Your Small Business

Choosing the wrong platform for a growing company can be detrimental in the long run.

Having learned through experience, the cost involved by making the wrong decision can result in a bad investment.

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Small Business Owners, Productivity and the Flu Season

Why a Flu shot is important

Each year, 5-20% of people across the U.S. are infected with the influenza virus.

Influenza is a highly contagious viral respiratory infection that affects the nose, throat and lungs. It is spread by droplets made when people with the virus cough, sneeze or talk. It can also be spread by contact with contaminated surfaces (i.e. toys, tables, doorknobs). Thus, it can spread very rapidly in the workplace.

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A Latina’s Journey from Dominican Republic to Immigrant to CEO

I was born in the Dominican Republic in a very small town called Licey, Santiago.

We are 5 children, four boys and me the only girl. At the age of six, my mother decided to separate from my father. This was after 20 years of marriage to a husband that mistreated her and couldn’t support his family due to his alcoholism.

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A Closer Look At the Health Inequities in Latino Communities

It is tough to discuss issues of health equity without addressing factors that engender social inequality. In fact, socioeconomic and living conditions, such as housing, physical environment, transportation, education and working conditions are often the causes of less than optimal health outcomes for ethnic communities, including Latinos.

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